Ever wake up one morning and think to yourself:
“Jeepers self, if only I could grow my list online!”
If so you’re definitely not alone – the bigger the list and the better your relationship is, ideally the more income will follow.
That’s why you’ll love the following (and be sure to return back once you’re done so you can benefit from the additional resources I uncovered for you):
There, you’ll discover goodies like:
“…Call to Action (CTA): This is the button that website visitors click to access the resource you’re offering.
Landing Page: This is where your lead magnet captures information provided by the visitor. Once visitors click on the CTA, they’re brought to a landing page where they fill out a form with their name, email address, and any other relevant information you’ve deemed important.
Thank-You Page: The visitor-turned-lead now lands on a thank-you page with information on where to access their resource and is added to your mailing list.
Kickback Email: The kickback email is your follow-up message to the lead a short time after the exchange takes place. This email marketing campaign starts a conversation with the lead to keep them engaged with your business…..”
“…Starting with your landing page, there are a few best practices to improve conversions:
Have a dedicated landing page that doesn’t include a navigation bar. This will keep users’ focus on your offer and not the other pages on your website.
Write a clear call to action. Your CTA should be clear, short, and to the point. It should also use words that will appeal most to your audience…..”
Mastering lead magnets is a topic that could make for a grand challenge, cheatsheet, tutorial and more. You could structure it like so:
Step 1.) Look To See What Type of “Lead Magnet” You Want To Offer
Need help with that? Consider:
Next, move to:
Step 2.) Look Up Lead Magnet Tutorials To Help You Create It
Need resources for that? Check out:
Finally, move to:
Step 3.) Split Test your Lead Magnets and Make It Sew!
Need ideas for that? Consider:
Lead magnets can help you greatly increase your bottom line profits…
Why not take advantage of that today?
ps – looking for inspiring great marketing goodness? Check out:
Resource #1 – Awesome eMailed Group Coaching
Resource #2 – Grow Your List with Viral PDFs
Resource #3 – The Excellent Entrepreneurial Executive eSquared Club!